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Tales, trends and insights from the world of jewellery

Prathibha Brand

The Prathibha Blog

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The Origin Of Gems
The Origin Of Gems
Dec 20, 2018

While gold stands atop the list, a close second is our adoration of gems. And, much like gold, precious gems hold a riveting religious sway through their auspices in Indian mythology.  > Read More The Origin Of Gems

Celebrating True Wealth: Dhanteras
Celebrating True Wealth: Dhanteras
Sep 10, 2018

Festivals in India are a time of warmth, togetherness and traditions. The festival of Dhanteras marks the beginning of Diwali. A time when cities and homes are lit up in their glittering best.

Goddess Lakshmi is worshipped for wealth and prosperity on this day, and it is a time-honoured ritual to buy precious metals during this time in homage. The festival falls during the auspicious month of ‘Kartik’ – roughly between the months of October and November. ‘Dhanteras’ is the coming together of two words that mean wealth (dhan) and thirteen (teras), and represents the 13th day of the ‘Kartik’ month. In some parts of India, Dhanteras is also celebrated as the birth anniversary of Dhanwantari, the God of Ayurveda. A day on which wealth (in another form) is celebrated – the wealth of good health.

Over time, jewellery has come to signify wealth of all things – of good health, sound values and a good life. And so today, on days that are traditionally significant, we purchase a precious object, and pray we receive true wealth in life.  > Read More Celebrating True Wealth: Dhanteras

India’s Love Affair With Jewellery
India’s Love Affair With Jewellery
Sep 10, 2018

Jewellery has been an intrinsic part of India’s history for over 5000 years.

As far back as the Indus Valley period, one sees exquisite craftsmanship in miniature idols and women’s decorative pieces. If one were to study the various historical texts, literature, and references of the period, it’s evident that this country has had more of a link with jewellery than any other.

For over 2000 years, India was the only country to supply precious stones to the world. It produced Golconda diamonds, Kashmir sapphires and pearls from the Gulf of Munnar. And it was during this period, that rulers from various parts of the sub-continent began to realise their value. The result was war – fought for precious metals and stones that were (and still are) symbols of financial security.

Many of the designs from then are still found in numerous pieces worn today. Filigree on gold, embossing, and large earring styles were all present thousands of years ago, and they’re styles that continue to live on.  > Read More India’s Love Affair With Jewellery

Gold In Indian Mythology & History
Gold In Indian Mythology & History
Sep 10, 2018

At once, aspirational, devotional and captivating, gold has stood at the core of all things Indian. But, like all things truly Indian, the love of gold didn’t happen by chance.  > Read More Gold In Indian Mythology & History

Festivals made more precious
Festivals made more precious
Sep 10, 2018

Every year brings with it design trends and brand new fashion statements. Colours, looks, materials and inspirations – they’re all collated and presented to a year that’s ready to try it all. This year, we’ve chosen a few from jewellery trends around the world.

Bangle layering
Wrists have always looked more beautiful graced with bangles and bracelets. Layering enhances the look in a very stylish way by teaming different styles of wrist enhancements to create a unique statement that is very you.

Coloured diamonds
Pinks, greens and violets seem to be the trend for the year as precious diamonds take on a casual and very chic avatar with splashes of vibrant colours.

Designer pieces that are big, bold and crafted to start a conversation (or attract second glances), no matter where you go. Team them with minimal neck jewellery  > Read More Festivals made more precious

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